Mulberry high fashion bags are tantamount to a luxury vehicle
Luxury handbags are increasingly becoming the ultimate status symbols in women (and some men wardrobes, and these days, extravagant as it may be, toting the same high end sac around all the time just won do.
Variety seems to be the spice, darlings. And for those well heeled enough to afford them, fabulous new offerings are cropping up all the time. The purpose of these haute fashion bags is tantamount to that of a luxury vehicle: to get you and your stuff around in hig Tommy Hilfiger Outlet h style. Just knowing that you carrying one of the most well designed, stellar quality bags on the planet is usually enough to transport you to giddy new heights of self satisfaction.
The newest player on Toronto retail landscape is the iconic Mulberry brand, which opened two locations in August on Bloor St.
Named after the tree that grew on the grounds of his old school in Bath, and the temporary Mulberry harbour, built for the D Day invasion of France in 1944, th Tommy Hilfiger Outlet e brand is now owned by Singapore billionaire Christina Ong, and its products are sold the world over.
Long respected for its top notch craftsmanship and impeccable design, Mulberry began reaching new style plateaus six years ago when designer Emma Hill took the creative reigns. Formerly with Marc Jacobs and The Gap, Hill injected a new coolness into Mulberry, and suddenly, the brand was being toted and sported by celebrities from Kate Moss, Kate Hudson, Kristen Stewart and Oprah, to Girls Cara Delevingne and Alexa Chung (who inspired the one super popular bag), to royals, including Princess Beatrice and the Duchess of Cambridge.
Today, Mulberry bags for both women and men account for 70 per cent of the brand business, with the rest in ready to wear. Originally popularized by a Shooting, Fishing collection that charmed the British fashion scene when it appeared in 1975, the Mulberry look became synonymous with style Anglais, and quickly gained steam as an understated, modern approach to a manner of dressing, cho Tommy Hilfiger Outlet ck full of British references, yet still very relaxed, romantic and confident. When Ong took control of Mulberry in 2003, she was intent on bringing it to the forefront as a global luxury brand. And she most definitely succeeded. Now, keeping Mulberry front and centre has become the company biggest challenge.
Impressively, last year, Mulberry hired a dashing new CEO: Frenchman Bruno Guillon was lured away from the legendary house of Herm with plans to expand and cement Mulberry already prestigious profile as a true luxury staple. The only fly in the ointment is that Emma Hill abruptly left the company last month, after sending out the spring collection, citing creative and strategic differences.
As the fashion world waits to hear about Hill replacement, Guillon paid a visit to Toronto recently to celebrate the store openings, assuring us that Mulberry still has a strong design team of about 40 people to carry on.
it very important to have a creative director to make sure there a consistent message, he said. have to choose someone who understands the DNA of the company. We have to know where we going in five years. Evidently, the announcement of a new design head at Mulberry is imminent.
want newness, to be able to surprise our customer. And we have to tell our story in a beautiful way.
While Guillon lips were sealed when it came to discussing Hill successor, he did tell us that plans are afoot to open a second factory in Somerset, England, where the original factory still stands. After all, Mulberry appeal is its British heritage, and while only 50 per cent of the bags are currently produced in England, eventua Tommy Hilfiger Outlet lly, they all will be.
With such coveted styles as the which starts at $1,800 and the which has a small pocket on the front which can be zipped off and used as a clutch, ($2,100 for the small version, $2,600 for the large), Mulberry has created some winning bags. But the constant challenge is to rise above the competition, and that goes beyond mere luxury brands.
at Zara, selling bags for said Guillon. today can easily switch from luxury to something downscale. But when they do go to luxury, they are very demanding, said Guillon. why we have to stick to our heritage, our roots. And we must rely on beautiful design. At $7,500, at least it more affordable than a new luxury car.